Cobalt introduce new reservation system, Business Class service


Cobalt has launched its new state-of-the-art reservation system, while also revealing its new Business Class service on selected routes.


The Cypriot airline is working with Sabre Global Airline Solutions, a leading IT provider from the USA.


According to Cobalt, the new system provides a more stable and efficient booking process along with new functionality such as the ability to manage bookings online.


The new system also enables Cobalt to better connect to travel agents and to other airlines.


“Soon Cobalt aims to offer its customers more choice and flexibility by offering connecting fares to a variety of global destinations,” read an official statement.





Cobalt’s CEO, Andrew Madar, commented: “The new Sabre reservations system is another demonstration of Cobalt’s mission to provide a great customer experience at a reasonable price.


“Over time this system will also allow us to offer customers a wider choice of destinations via interline and codeshare partnerships; as well as an increasing level of functionality.


“In the new year we also plan to add a mobile app to meet the growing demand for connectivity on the move.”




Additionally, Cobalt announced that it will launch a new Business Class service.


The new service will initially be available on the London Gatwick to Larnaca and Paphos to Moscow routes.



Cobalt’s new service will have large Business Class seats in a two-by-two configuration to give its premium customers “a true business experience”.


The carrier’s Business Class is scheduled to roll out over the route network next year.


“Our new Business Class product is another demonstration of Cobalt’s mission to provide a great customer experience across our network,” outlined Madar.


“Business Class will offer priority boarding, a dedicated check-in desk, spacious seating and an extensive dining menu.


“In addition, Business Class will offer access to a Business Class lounge, priority check-in and two 20kg bags.”





Speaking exclusively to Cyprus Traveller earlier this year, Madar told us: “We ensure each passenger seat pitch is comfortable and are not tightening space to save costs; we’re also going to offer a Business Class option.


“Right now, we offer what we call ‘comfort seats’ which are full-size Business Class seats which don’t really exist anywhere among other low-cost carriers. We will change the ‘comfort seats’ to what we will call ‘Business Light’.”