MSC Cruises launches new loyalty programme


MSC Cruises has announced the launch of MSC Voyagers Club, the new loyalty programme that rewards experienced travellers and reinforces the Company’s commitment to offer guests an all-around experience before, during and after their cruise.


Joining the MSC Voyagers Club is free-of-charge, and is possible even before taking the cruise – all that is needed is a confirmed booking. Personalised cruise cards are expected to be made available to MSC Voyagers Club members at the beginning of each sailing.


MSC Voyagers Club points are earned according to the on-board experience that guests opt for when sailing with MSC Cruises: Bella, Fantastica, Aurea or Yacht Club. In addition, prepaid onboard services and expenses will earn additional points. The range of privileges extended to MSC Voyagers Club members includes, among others, dedicated events, milestone rewards and exclusive onboard offers.


Exclusive events, complimentary gifts, and a special booklet with onboard offers on every cruise, or priority boarding and late cabin check-out for top tier can also be enjoyed by MSC Voyagers Club members.


From July 19, 2015, MSC Voyagers Club members have a five per cent discount on all future cruises. In addition, a broad array of select cruises – called Voyages Selection – are expected to be available to them in advance at an accruable discount of up to 15 per cent. When MSC Voyagers Club members book a cruise from the Voyages Selection, Silver, Gold and Black members will receive €50 of onboard credit per person.


MSC Cruises decided to cherish and reward its loyal travellers by opening the sales of MSC Meraviglia, the Company’s first new generation ship currently under construction at STX France, only to MSC Voyagers Club members from June 22 to July 5, allowing them to book this much sought-after distinctive holiday experience two years in advance.


MSC Cruises is set to double its fleet capacity by 2022, through a €5.1 billion investment plan, which includes orders for seven ships in two state-of-the-art prototypes.


MSC Meraviglia’s inaugural cruises – as of June 2016 – will sail in the Mediterranean from Barcelona, Genoa or Marseille.


MSC Musica is also scheduled to cruise the Mediterranean and embark on her Grand Voyage to Dubai in November 2015, calling at Limassol, Cyprus.