In early September this year, Rezidor, one of the most global hotel groups worldwide and a member of the Carlson Rezidor Hotel Group, announced its first hotel in Cyprus: the Radisson Blu Hotel & Residence, Larnaca. Already under construction and scheduled to open in 2017, Elie Milky, senior director business development – Middle East and Africa at Rezidor Hotel Group speaks exclusively to Cyprus Traveller about the much anticipated hotel.
CT: What were the reasons behind introducing the Radisson Blu concept to Cyprus and why Larnaca?
Elie: Cyprus is one of the markets where Rezidor saw an opportunity as we seek to establish a stronger footprint across the Mediterranean. Cyprus has only three branded hotels across the island. Our signing in Larnaca makes Radisson Blu the first and only international hotel brand to enter the city and marks the first international hotel signing on the island in years. The strategic location of Cyprus between three continents and in the heart of the eastern Mediterranean makes it an attractive destination.
CT: What characteristics will Radisson Blu Hotel & Residence have that are unique to Larnaca’s current options?
Elie: Radisson Blu has always been at the forefront of hotel innovation, whether it’s though our architecture or service commitment, and we continue to set industry standards for our guests. We have an absolute commitment to providing guests with the best service in the industry: Our ethos is simply “Yes I Can!”. The property is expected to outperform the Larnaca market once it opens. It will be the only internationally branded hotel in the city offering the best, state-of-the-art product particularly for the corporate, meetings and events, and extended stay markets.
CT: Mixing both local and international touches, can you elaborate on how you will be incorporating a local influence into the hotel?
Elie: Cyprus is rich in talented people, particularly in the hospitality industry, and this is one area that we feel is important for the hotel operation so we will be recruiting locally as much as possible.
CT: Where are you expecting the majority of your guests to Radisson Blu Hotel & Residence to come from?
Elie: The main source markets are expected to be the established markets of Europe and the emerging markets of Asia. The hotel is also expected to attract growing numbers from the Middle East as well as domestic tourism.
CT: Are you open to introducing more Rezidor brands to Cyprus?
Elie: Further expansion in Cyprus would be strategic with the right owners and partners, while offering the ideal brand for the right location.