Ryanair expands social media presence with Facebook page


Ryanair has officially joined Facebook today (July 9, 2015), offering its 100 million customers the latest route news and developments as they happen, competitions and offers, and real-time customer service, as it continues to expand its social media presence.


Facebook follows the launch of Ryanair’s Twitter account, which has over 160,000 followers, its YouTube channel (with over six million video views), Instagram and LinkedIn accounts, and its new blog, ‘Into The Blue’, with further platforms set to follow, as part of its “Always Getting Better” improvement programme.


To celebrate its new Facebook account and 30th birthday, Ryanair has launched a “30 Names 30 Planes” competition, offering 30 fans the chance to have their name and face pictured on one of 30 Ryanair aircraft. Entry is through the Ryanair Facebook page, where fans can upload their photo and download a CGI video of their own Ryanair aircraft bearing their name and face, and the 30 lucky winners expected to be announced in September.


And to mark its 30th birthday, Ryanair has also released one million seats across Europe priced at €19.85 for travel between September and the end of January. These special birthday seats are available for booking on the Ryanair’s official website until 24.00 on July 12, 2015.


“Ryanair is pleased to launch our first official Facebook account on the very day we celebrate the 30th anniversary of our first flight, as we continue to grow our social media presence,” remarked Robin Kiely, head – communications at Ryanair. “We are already the fastest responding airline on Twitter in Europe, while our YouTube videos have been viewed over six million times, and we are growing strongly on Instagram, with further social developments to come.”